The giffgaff launch has made a lot of headlines. Here are our top three new news stories:
First up is the coverage in Monday’s Independent.
Next is coverage from Marketing magazine showing that the launch was ranked second in their Most Read section last week:

And best of all, Mike the Gaffer’s live call into Chris Evans’ show. In true brand style it wasn’t from a plush recording suite but live from Albion:
Audio clip: Adobe Flash Player (version 9 or above) is required to play this audio clip. Download the latest version here. You also need to have JavaScript enabled in your browser.

