A friend of mine, @hullrobbie just asked me a question, via Twitter: ‘My latest CorpID project is on Twitter. Menu changes every day, and we’re pushing content all the time. How do we get followers?”

I sent him a series of 10 DM’s back, but in the interests of digestability and sharing, here they are. I’m not claiming these are comprehensive, or will even work. But it’s what I do (#glyndot) and what we do with #albionlondon.

  1. Make sure your profile features interesting and relevant keywords so people can find you through Twitter Search.
  2. Tweet often and regularly. Stay on topic. Don’t be a brand, be a person.
  3. Don’t just broadcast, but join conversations, with lots of @replies.
  4. Be open. Why did you use a DM rather than an @ for your question to me?
  5. Share lots of links (with Bit.ly URLs), especially photos (using TwitPic of course).
  6. Be nice and follow back people who follow you (apart from obvious bots / spammers).
  7. Say interesting things that people want to Retweet. Special / limited offers?
  8. Use relevant #hashtags in your posts.
  9. Link to your Twitter profile from everywhere else: Your website, LinkedIn, Facebook…
  10. Possibly register in directories like Twibes (although I haven’t tried this).

Does this mean we’re a social media agency now?

By: Glyn Britton | Category: Thinking