The Microvision Pocket Projector
Here’s an interview with Russell Hannigan from Microvision on the pocket projector that is due to be released mid this year and cost around $500. The idea is to plug the pocket projector into your mobile phone to free yourself from laptops and projectors. Microvision’s goal is to make the smallest engine to project from mobile devices. No where is safe from Powerpoint!
ICA – Upload face onto video
For those interested in what we’re going to be doing for The Famous Grouse this father’s day, you may want to check out this microsite for the major Swedish supermarket ICA. The production values of this site and the smooth way it functions are what we’re aiming for. Yes I know you don’t speak Swedish so to help you out, these are the buttons you need to click on. 1.“Ladda upp” 2.Tick the box 3.“Sok” 4.Zoom & rotate 5.”Nasta Steg”, 6.Move the points over eyes, nose & chin, 7.”Nasta Steg” 8.”Se Din film” 9.”Sticka till en kompis” is “Send to a friend”
Cadbury Goo the Egg – Bus Shelter Game
Although interactive bus shelters have been around for a little while, nothing particular innovative has come from them as yet (Coke bluetooth interactions, animated advertisements). Here is a nice example of a game by Saatchi & Saatchi.
I’m still holding out for when I can get a pizza delivered to my door from a bus shelter, that will officially be, THE FUTURE!!!
Lastminute.com – Mexican Thumb Wave
On Saturday 28 February, tune into ITV at 9.50pm, change to Channel 4 at 9:51pm, then change to Channel 5 at 9:52pm watch a television first of a Mexican thumb wave. Why would you bother to do all this to watch an advert you may ask? Well, you can enter into a draw by guessing how many thumbs you saw in the three adverts and you could win prizes, but is that enough incentive for me? I much prefer the T-mobile – Life is for sharing ad, every now and then I go back and watch it, and they don’t have to make me…
