http://www.albionlondon.com/blog/the-accidental-genius-of-twitter%e2%80%99s-branding/ A digitally-minded integrated advertising agency Tue, 22 Nov 2011 11:39:46 +0000 http://wordpress.org/?v=2.8.4 hourly 1 http://www.albionlondon.com/blog/the-accidental-genius-of-twitter%e2%80%99s-branding/comment-page-1/#comment-170 Glyn Britton Mon, 06 Apr 2009 14:17:53 +0000 http://www.albionlondon.com/?p=1868#comment-170 Good pedantry there Mike. I'll correct the post to reflect what Clive actually said, which was "8 letters or less" (he quoted Starbucks, among others, as examples of brands with 8 letter names). I think he may have been influenced by the minimum standard for DAB / RDS station name display. Good pedantry there Mike. I’ll correct the post to reflect what Clive actually said, which was “8 letters or less” (he quoted Starbucks, among others, as examples of brands with 8 letter names). I think he may have been influenced by the minimum standard for DAB / RDS station name display.

]]> http://www.albionlondon.com/blog/the-accidental-genius-of-twitter%e2%80%99s-branding/comment-page-1/#comment-154 Mike Fri, 27 Mar 2009 13:54:08 +0000 http://www.albionlondon.com/?p=1868#comment-154 If C Dickens really thinks today's brands need to be "less than 8 letters", why did he call his radio station "Absolute"? If C Dickens really thinks today’s brands need to be “less than 8 letters”, why did he call his radio station “Absolute”?

]]>